Executive Master in Strategic Finance and Business Leadership

Course Title:  Advanced Management - Innovation Strategy

Course ID:   260112 0101 013ESH

Course Dates :          12/01/2026            Course Duration :   5   Studying Day/s  Course Location: London,   United Kingdom

Language:  Bilingual

Course Category:  Professional and CPD Training Programs

Course Category:          Business Decision Making Corporate Strategy Leadership & Management Development Organisational Effectiveness Strategic Management 

Course Certified By:

  ESHub CPD & LondonUni - Executive Management Training


* Professional Training and CPD Programs
Leading to:
Executive Diploma Certificate
Leading to:
Executive Mini Masters Certificate
Leading to
Executive Masters Certificate

Certification Will Be Issued:  From London, United Kingdom


Course Fees: 

VAT may vary depending on the country where the course or workshop is held.

Date has passed please contact us Sales@e-s-hub.com

Date has passed please contact us Sales@e-s-hub.com

Course outlines

Course

 Advanced Management - Innovation Strategy

Outlines

Executive Master in Strategic Finance and Business Leadership

Course Information

Introduction

This five-day course teaches leaders how to design and deliver innovation strategies that produce measurable business results. Participants learn to link opportunities to clear business objectives, prioritize work, and move validated ideas to market. The program mixes practical frameworks, real case studies, and hands-on exercises. It is built for managers who must turn strategic intent into repeatable outcomes.

Objectives

1. Draft a strategic innovation roadmap aligned to revenue, cost, or growth targets.
2. Apply decision frameworks to evaluate and prioritize innovation projects with clear criteria.
3. Design and run rapid experiments that reduce time-to-insight and investment risk.
4. Establish governance, metrics, and funding models to scale successful pilots.
5. Lead and structure cross-functional teams for faster idea-to-market delivery.

Who Should Attend?

Product managers (senior/lead) responsible for roadmap decisions.
R&D directors and innovation leads overseeing development pipelines.
Business unit managers with P&L responsibility.
Strategy, corporate development, or transformation managers.
Heads of innovation labs, incubators, or corporate venture teams.

Training Method

• Pre-assessment
• Live group instruction
• Use of real-world examples, case studies and exercises
• Interactive participation and discussion
• Power point presentation, LCD and flip chart
• Group activities and tests
• Post-assessment
If Applicable:
• Each participant receives a 7” Tablet containing a copy of the presentation, slides and handouts

Program Support

This program is supported by:
* Interactive discussions
* Role-play
* Case studies and highlight the techniques available to the participants.

Daily Agenda

Daily Schedule (Monday to Friday)
- 09:00 AM – 10:30 AM Technical Session 1
- 10:30 AM – 12:00 PM Technical Session 2
- 12:00 PM – 01:00 PM Technical Session 3
- 01:00 PM – 02:00 PM Lunch Break (If Applicable)
- Participants are expected to engage in guided self-study, reading, or personal reflection on the day’s content. This contributes toward the CPD accreditation and deepens conceptual understanding.
- 02:00 PM – 04:00 PM Self-Study & Reflection

Please Note:
- All training sessions are conducted from Monday to Friday, following the standard working week observed in the United Kingdom and European Union. Saturday and Sunday are official weekends and are not counted as part of the course duration.
- Coffee and refreshments are available on a floating basis throughout the morning. Participants may help themselves at their convenience to ensure an uninterrupted learning experience Provided if applicable and subject to course delivery arrangements.
- Lunch Provided if applicable and subject to course delivery arrangements.

Course Outlines

One Day
Day 1: Strategic Roadmap and Business Alignment

Translating corporate vision into innovation priorities
A. Aligning innovation goals with revenue, cost, or growth targets
B. Identifying white-space opportunities and market adjacencies
C. Mapping current innovation portfolio against strategic horizons
Establishing innovation governance
A. Defining roles, decision rights, and stage-gate processes
B. Setting up cross-functional innovation steering committees
C. Creating transparent criteria for project funding and termination
Building an innovation culture foundation
A. Identifying and addressing cultural barriers to new ideas
B. Designing incentive structures that reward calculated risk-taking
C. Establishing psychological safety for team experimentation

Day 2: Ideation and Prioritization Frameworks

Structured idea generation techniques
A. Facilitating design thinking and divergent thinking workshops
B. Leveraging customer insights and trend analysis for inspiration
C. Capturing and organizing ideas in a centralized innovation pipeline
Evaluating and scoring concepts
A. Applying impact-versus-effort and feasibility matrices
B. Assessing strategic fit, market potential, and technical viability
C. Filtering the pipeline to select the most promising initiatives
Resource allocation and portfolio balancing
A. Balancing the portfolio across incremental, adjacent, and transformational bets
B. Assigning initial budgets and core team members to top concepts
C. Establishing clear go/no-go criteria for the next phase

Day 3: Rapid Experimentation and Validation

Formulating testable hypotheses
A. Translating business assumptions into clear, measurable hypotheses
B. Identifying the riskiest assumptions that must be validated first
C. Defining success metrics and minimum viable data requirements
Designing low-cost experiments
A. Building rapid prototypes, mock-ups, or landing pages
B. Running A/B tests, concierge tests, or Wizard of Oz experiments
C. Gathering qualitative and quantitative feedback from target users
Analyzing results and pivoting
A. Interpreting experimental data to validate or invalidate hypotheses
B. Conducting structured retrospectives to capture lessons learned
C. Making evidence-based decisions to pivot, persevere, or kill the idea

Day 4: Scaling and Commercialization

Transitioning from pilot to scale
A. Developing a scalable operating model and supply chain plan
B. Identifying and mitigating scaling risks (technical, operational, market)
C. Securing full-scale funding and executive sponsorship
Go-to-market strategy development
A. Defining target customer segments and value propositions
B. Selecting optimal distribution channels and pricing models
C. Creating a phased launch plan with clear marketing and sales enablement
Integrating with core business operations
A. Aligning the new initiative with existing IT, HR, and finance systems
B. Managing the cultural integration between the innovation team and the core business
C. Establishing handover protocols and long-term ownership

Day 5: Metrics, Reporting, and Continuous Improvement

Defining innovation KPIs
A. Selecting leading indicators (e.g., ideas generated, experiments run)
B. Selecting lagging indicators (e.g., revenue from new products, ROI)
C. Establishing baseline metrics and target thresholds
Building innovation dashboards
A. Visualizing portfolio health, pipeline velocity, and resource utilization
B. Automating data feeds for real-time performance tracking
C. Tailoring reports for different audiences (team, executive, board)
Fostering a culture of continuous learning
A. Celebrating both successful launches and intelligent failures
B. Conducting post-launch reviews to optimize future innovation cycles
C. Updating the innovation strategy based on market shifts and internal learnings